Our Story


At GoldenTouch Barber Studio, we are more than just a destination for exceptional grooming services – we are a sanctuary for self-care and confidence. Established by Zoe Soto, a seasoned professional in the barbering industry since 2015, our journey began with a commitment to natural grooming products in 2020. Propelled by the desire to offer our clients confidence in every aspect of their grooming routine, we have crafted an all-natural product line that speaks to the essence of individuality.

In 2023, we expanded our vision further with the opening of GoldenTouch Barber Studio, a haven where men can revel in the transformative power of self-care. Our mission is clear: Golden Touch was founded to empower and encourage men of all walks of life to engage in self-care while enjoying the skin they’re in. Here, the art of barbering goes beyond the physical; it’s a celebration of individuality, confidence, and the unique journey each man undertakes. Welcome to GoldenTouch Barber Studio, where grooming is an expression of self-love and authenticity.


Introducing Zoe Soto, the creative force behind GoldenTouch Barber Studio. Zoe has been a stalwart presence in the barbering industry since 2015. Her journey took a significant turn in 2020 when she pioneered an all-natural product line, driven by a passion to provide her clients with confidence-boosting grooming solutions. Building on this success, Zoe brought her vision to life by establishing GoldenTouch Barber Studio in 2023, a space where men can not only receive top-notch grooming services but also experience the transformative touch of self-care.

Shop Info

Welcome to GoldenTouch Barber Studio, your new barbershop in Wall, NJ that offers the latest in fades, shapeups and styles as well as your classic men’s haircuts and straight razor shaves.

Located on Rt. 35 N in the Target Shopping plaza, we are a convenient barbershop for Sea Girt, Belmar, Tinton Falls, Manasquan and nearby towns.

Our location: 1825 Rt. 35 Suite 3 (Located in Salons by JC), Wall Township, NJ

You can book appointments for GoldenTouch:

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We also offer a line of all natural men’s grooming and beard care products at GoldenTouch Natural.